New to Divi?
Getting Started with Divi
A complete beginner’s guide to Divi and WordPress. Learn how to install Divi, build your first layout, customize with CSS, speed up your site, and grow your brand—with step-by-step tutorials, links to helpful guides, and a full YouTube walkthrough.
Welcome to the Complete Beginner’s Guide to Divi
Whether you’re brand new to WordPress or just getting started with Divi, this page is your roadmap to building beautiful, responsive websites—without needing to write code. We’ve organized everything step-by-step, from setting up your first Divi site to customizing it with confidence and optimizing it for speed, SEO, and security.
Think of this as your one-stop hub for learning Divi. It links directly to in-depth tutorials, how-to guides, and beginner-friendly videos. You can start from the top and work your way down, or jump straight to the topic you need most.
Let’s dive in and get you building!
Before We Talk About Divi… Let’s Talk About WordPress
Before you can truly understand how Divi works, it’s important to know what it’s built on—WordPress.
Think of WordPress as the operating system for your website, and Divi as the design software you use to shape how it looks and functions. Without WordPress, Divi wouldn’t exist. So let’s start at the foundation.
🖥️ What is WordPress?
WordPress is the foundation of your Divi website.
It’s a free, open-source content management system (CMS) used to build and manage websites. In fact, over 40% of all websites on the internet run on WordPress. You can use it to create blogs, business sites, online stores, portfolios, and more.
Divi doesn’t replace WordPress—it works on top of it. Think of WordPress as the engine of your site, and Divi as the design studio that lets you customize everything visually.
🧠 Quick Analogy:
“WordPress is like your smartphone’s operating system (like iOS or Android). Divi is like a powerful app that lets you design your website with drag-and-drop tools instead of code.”
🤔 Is Divi Right for Me?
Not every website builder fits every person or project—so is Divi your match?
Divi is ideal for creatives, business owners, and freelancers who want control over their website’s design without needing to code. It’s a powerful visual builder with flexibility to design anything from a one-page portfolio to a full online store.
If you’re comparing it to tools like ClickFunnels or other WordPress themes, this section will help you make the best decision for your goals.
🔗 Related Tutorials:
⚙️ Setting Up WordPress & Divi
Before you build anything, you’ll need to lay the groundwork.
This includes registering a domain, choosing hosting, installing WordPress, and uploading the Divi theme. In this section, you’ll get help choosing the best services and avoiding common beginner mistakes—like memory limit errors or poor server speed.
Once you’re set up, you’re ready to start creating.
Designing with Divi
Now that Divi is installed, let’s start building.
In this section, we’ll cover how to actually create pages using the Divi Builder—from understanding how rows and modules work, to designing responsive layouts that look great on all devices.
We’ll also take things further by showing you how to add your own styling using CSS. This gives you even more control and helps you create a site that looks truly unique to your brand.
🧱 Divi Basics: Builder, Layouts & Design
Divi uses a powerful building system made up of sections, rows, and modules.
You’ll learn how to build your first pages using pre-made layouts or from scratch using Divi’s Visual Builder. It’s a click-and-drag interface that’s as close as you can get to design freedom without needing to touch code.
If you’re new to page builders, this is where it all begins—your first text block, image, and button.
🎨 Styling with CSS and Customization
Divi is highly customizable—even beyond what the visual builder offers.
While you can do a lot with Divi’s built-in settings, you might want to add your own CSS for finer control. In this section, we’ll show you how to style headers, insert dynamic content, and fix common design quirks with a little extra code.
Think of this section as learning how to fine-tune your site like a pro mechanic upgrades a car.
Optimizing Your Divi Website
Once your site is built, the next step is making it fast, secure, and discoverable.
A slow or unprotected site can lose visitors quickly, and without proper SEO, people may never find you. This section focuses on improving page speed, tightening up security, and making sure your site shows up on Google—so your hard work actually pays off.
🚀 Performance Optimization
Divi is flexible, but it needs to be configured properly for performance. Here you’ll learn how to speed up your site, reduce layout shift, and choose the right caching and image optimization tools to keep things running smoothly.
A fast site isn’t just nice to have—it’s essential for growth.
🔐 Security & Maintenance
A secure and well-maintained website protects your reputation—and your users.
From setting up SSL correctly to using trusted plugins, this section will help you keep your site safe. You’ll also learn about backup strategies and how to avoid breaking your site during updates.
Think of this section as your digital insurance policy.
📈 SEO & Marketing Integrations
Build it beautifully, then help people find it.
Once your site looks great, it’s time to help it rank in search engines and convert visitors. Here you’ll learn about integrating Google Analytics, improving your SEO with plugins, and setting the right social sharing image for each page.
🔗 Related Tutorials:
🧑🎓 Freelancing, Blogging & Growing with Divi
Divi isn’t just for building websites—it’s a tool for building businesses.
If you’re looking to start a freelance design business, launch a blog, or grow a niche brand, this section helps you get there. These tutorials are your launchpad for turning your skills into income.
🔗 Related Tutorials:
Build Niche Blogs
📌 Final Thoughts & Next Steps
You’re not expected to learn it all in one day—but you’re not alone.
Bookmark this page, explore the linked tutorials at your own pace, and sign up for future updates, freebies, and community invites. Your Divi journey starts here—and we’re here to help every step of the way.